![]() Business users can create and manage precision marketing campaigns, promotions, catalog, and merchandising across all sales channels. It provides easy-to-use tools for business users to centrally manage a cross-channel strategy. WebSphere Commerce is designed to be a customizable, scalable, and high availability solution that is built to leverage open standards. The documentation also applies to all subsequent releases and modifications until otherwise indicated in a newer section.WebSphere Commerce is a single, unified e-commerce platform that offers the ability to do business directly with consumers (B2C), directly with businesses (B2B), and indirectly through channel partners (indirect business models). The information contained in this section applies to WebSphere Commerce Version 8.
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